ProMart Now comes with AcyMailing Enterprise Email Marketing software built in. All emails are sent using Mandrill which is MailChimp's email sending system. However rather than using MailChimp we now send emails directly from your website. You can also now access a user's email preferences via the user control panel.
Read more: New Feature: Email Marketing
As we draw closer to ProMart 3.0 we are uploading some new features for testing. The first major release in this series of updates is MicroSites.
What are MicroSites?
A microsite is an individual website on it's own domain that you can use for marketing a particular product. This can be useful when you have a specific marketing/email campaign aimed at a specific niche. Or if you want to try out some new optomisation methods without risking it negativly effecting your main domain.
It's also useful if you have a lot of keyword domain names sitting in an account not doing much other than costing you in renewal fees. (We've all been there!)
Read more: Introducing MicroSites For ProMart
We have added a lot of new features over the last month. Rather than a seperate post about each we will list them all in this post as there is a lot of them
Read more: New Features - June 2016
Since it's inception we have always setup all the products in ProMart with a maximum of 6 options for print. (Plain Stock, 1-4 Colour, Process Print) Or whatever you wanted to use them for.
This keeps everything nice and simple as the fields are dynamic and you can do whatever you want with them. However this can make it difficult to store all the information you may have available from your supplier. This is why we have now added in the ability to add additional costs to quotes.
Read more: New Feature: Additional Costs
Introducing the latest edition to ProMart 2.0's feature lineup. Front End Product Details Editor.
On each product page administrators now have the ability to edit certain features of a product. However when we import new data from suppliers if the data exists on our import it will overwrite any changes...
Read more: New Feature - Front End Product Editor
We have recently introduced a new section to ProMart 2.0 which allows clients to be able to maintain a separate area for prospect data. If you have purchased a prospecting list from a company data supplier or have gathered information from the internet then this is where you can store it. We can then use that information to automatically populate your websites registration form. This allows faster input of user details.
Read more: Prospect Database & New Registration Page
Previously all margins were set when the products were imported. We either set the values in the google sheet or set them to a default value on the import system. This takes a lot of time to import all lines for a global margin adjustment.
This is why we have now added a new feature that allows users to manually adjust margins on a supplier / category basis or just to an individual product.
Read more: Global Margin Adjustments
Today we have implemented a new feature where by you can add either Vimeo or Youtube videos to both your category pages and your product pages.
If you wish to add videos to your category you can do so from the editor at the bottom of the page when logged in as an administrator. All you need to enter is the last part of the video URL.
Read more: New Feature - Youtube + Vimeo Video Display Options
This week we will be releasing a new feature Source Tracking. One of the most difficult things on promotional merchandise industry websites is to track the source of enquiries and orders. It's difficult because tracking in analytics programs requires a point of sale in order to gauge conversion and the return on investment of a particular sales funnel.
Often you may know how many enquiries you have got, or orders if you have that facility with your current site. But tracking which actually convert from enquiry to quote to order is a bit harder when your systems are all different and not joined together well...
Read more: New Feature: Source Tracking in ProMart 2.0
This next article is something I've been keeping close to my chest for a long time. The only reason I'm sharing it now is because it's not as effective as it was when I first came up with the idea.
Read more: ProMart 2.0 Google Shopping Mega Feed